SEO report software
My aim for this post is to help you easily compare the best SEO reporting tools and other report dashboards.
Firstly I will explain Search Engine Optimization(SEO).
What is SEO?
When someone searches for your target keywords—typically, keywords that relate to your product, knowledge, or theme—SEO ensures that your online property appears near the top of a search engine (Google, Bing, DuckDuckGo). Google attracts the bulk of desktop web traffic, accounting for 75% globally in 2019. But other channels should be considered as well.
SEO reports for clients or C-suites are relevant because they can show concrete evidence that you’re making progress in terms of developing your brand and attracting interest. It’s important, for example, to keep track of the connections you’ve received so you can see whether you’re being cited as an authoritative source on a particular topic.
Not only that, but these SEO dashboards and data manipulation tools will help you use search data to fuel your content plan from the start—helping you decide what to deliver and for whom.
In this article, I’ll go over a few of the best SEO report template resources for navigating marketing reporting dashboard systems. So you can have the most up-to-date data at your fingertips. I’ll also answer some frequently asked questions about the best reporting tools available, as well as include a quick comparison of a few of my favorites.
SEO Reporting Software For Clients
It’s difficult to find customers. Holding them with a long-term service like SEO can be even more difficult. As an account manager or salesperson in a digital organization. You must demonstrate quality SEO results to customers on a daily basis in order to keep them interested and excited about your SEO activities. Whether they are small companies or large organizations. Fortunately, the right SEO reporting tools for clients will show off the results in a matter of seconds.
What to look for in SEO Reporting Software for Clients
If used correctly, SEO report software can be a productivity boost. However, vanity metrics and a large volume of data will make it easy to get lost. Some tools provide accurate data but no simple way to display it to clients. Let’s take a look at some of the main characteristics of the best SEO reporting apps.
Metrics From SEO Reporting Software for Clients
In an ideal world, you and your client have set up a project with straightforward deliverables and achievable benchmarks, such as increasing keyword rank by an average of three places. Clients rarely have those kinds of unique, observable KPIs because we live in the real world. Instead, targets are more generic, such as “increase traffic” or “increase conversions.”
The aim is to tell the tale of how your SEO agency’s efforts helped the client achieve their objectives. Over and over again, you must illustrate how keyword research and connection building led to keyword rank. Which in turn led to traffic and conversions for your clients.
You probably already have a clear understanding of what metrics are relevant to your clients as an accomplished SEO professional. You’ll want to make sure that the SEO reporting program you select can display those KPIs in a clear and understandable manner. The best SEO report in the world won’t help you if it doesn’t cover the topics that matter to your customers.
Clear Visualizations
You must display your findings in a way that appeals to your clients in order to really deliver your message. Client-facing SEO reporting tools should be able to translate raw data from Google or proprietary analysis into engaging charts and graphs that non-SEOs may understand.
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