For some author knowledge panels, Google is testing an article carousel
A new beta feature that highlights articles from journalists.
Google said today that it has begun testing the display of an article carousel beneath the knowledge panels for some authors and journalist queries. This is a limited beta that only works for a small number of English-language journalists in the United States.
What it looks like.
Here is a GIF Google shared of this feature in action:
What is it?
Within the person’s knowledge panel, Google will display some of the most recent pieces written by this author or journalist. This aims to “help visitors learn more about an individual journalist or author by more prominently presenting their latest work,” according to Google.
Expanding soon.
For the time being, Google says this is a restricted test. But the firm plans to “expand the capability over time to more journalists, devices, and languages”. Google stated that it “will be testing with other ways of organizing the information to ensure we optimize for the greatest experience,” and that it “may not end up looking like this.”
Publishers or corrections.
If you see a problem, Google says you may report it by clicking the “Feedback” icon in the bottom right corner of the articles carousel. Publishers and content creators who wish to see this. Happen for their journalists and writers should take the following steps. According to Google, they can “help make their material more accessible and boost their appearance in Google Search results by adding structured metadata to their article pages, including the journalist or author’s name, and bio pages for their journalists describing their expertise.”
Why we care.
This is a new technique for publishers to increase the number of people who read their stories and articles. If consumers are looking for one of your more well-known journalists. Displaying their most current pieces on your website may increase traffic.
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